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Andre Marquis

Andre Marquis

Scaling agile business model innovation

Category: Agile Business Model Innovation

Creating An Innovation Culture Using Go/No Go Criteria

December 28, 2021 Andre Marquis

What Is Validation? In the startup world, everyone talks about “hypothesis-driven testing,” “validation,” and “experiments.” Over the last 10 years, I have run over 1,000 startup and corporate innovation teams through programs based on the Business Model Canvas. It’s great for prompting entrepreneurs to focus on innovating the whole business model

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Continuous Foresight: Visualize Strategy By Testing For Customer Change

October 6, 2020 Andre Marquis
silver imac displaying line graph placed on desk

By Andre Marquis and Diana Jovin In prior posts, we’ve talked about why large companies need innovation at scale.  In contrast to innovation efforts that incubate a small number of ideas, innovation programs that test dozens to hundreds of business model innovations in a systematic way can deliver significant benefits

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Sustaining Versus Disruptive Innovation: Does it Matter?

September 22, 2020 Andre Marquis One comment
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by Andre Marquis and Diana Jovin Since Clayton Christensen’s groundbreaking book The Innovator’s Dilemma came out in 1997, much discussion about innovation has centered on the differences between sustaining and disruptive innovation. Christensen noted that large organizations were good at sustaining innovation, that is, the types of innovation that move

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Don’t Innovate Like Steve Jobs

July 20, 2020 Andre Marquis
Steve Jobs

When it comes to creating the next new, innovative business, no one can pick winners – not even the geniuses of Silicon Valley. The evidence for this is overwhelming. At any one time, there are more than 20,000 funded startups here in the San Francisco Bay Area. The big successes

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The Agile Business Model Innovation Manifesto

January 17, 2019 Andre Marquis
selective focus photography of traffic light

Creating new business models is hard. Creating an organization that is continuously creating new business models is extremely hard. The closest I’ve seen is organizations running an Agile Product Development (APD) process. APD focuses on creating a culture and processes that support small, semi-autonomous, high performance teams. APD has done

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Agile Business Model Innovation: Because No One Can Pick Winners

November 23, 2018 Andre Marquis 3 comments
photo of two red dices

We’ve coached over a thousand startups and large company teams working to create new products based on innovative business models. The number one mistake they making is simply recognizing that when it comes to innovation, no one can pick winners. The data is overwhelming: Only 12% of venture capital funds

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Blowing up the Business Plan at UC Berkeley

March 3, 2015 Andre Marquis

A post I wrote with Steve Blank for his blog: When I came to U.C. Berkeley in 2010 to run the Lester Center for Entrepreneurship in the Haas School of Business we were teaching entrepreneurship the same way as when I was a student back in 1995. Our core MBA class used the

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  • Creating An Innovation Culture Using Go/No Go Criteria
  • Continuous Foresight: Visualize Strategy By Testing For Customer Change
  • Sustaining Versus Disruptive Innovation: Does it Matter?
  • Don’t Innovate Like Steve Jobs
  • The Agile Business Model Innovation Manifesto
  • Agile Business Model Innovation: Because No One Can Pick Winners
  • Blowing up the Business Plan at UC Berkeley
  • About Andre Marquis
Making Corporate Innovation Indispensable
Innovation Management At Scale
Changing Innovation Culture By Changing The Process
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